39 Duties about fraudulent advertising: Category 2A services

39  Duties about fraudulent advertising: Category 2A services

(1)     A provider of a Category 2A service must operate the service using proportionate systems and processes designed to—

(a)     prevent individuals from encountering content consisting of fraudulent advertisements in or via search results of the service;

(b)     if any such content may be encountered in or via search results of the service, minimise the length of time that that is the case;

(c)     where the provider is alerted by a person to the fact that such content may be so encountered, or becomes aware of that fact in any other way,

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